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Thursday, February 12, 2015

Swatch : FAQ Collections

  • WHAT IS A COLLECTION?
    Swatch has 5 different watch collections: Originals, Skin, Irony, Beat and Bijoux the Jewelry collection. The products within each collection are associated with a particular style. For instance, Originals are plastic watches with an artistic flair; Skin watches are extremely thin and fashionable; Irony (metal) watches range from sporty to fashionable, and the Beat watches are high-tech, futuristic and feature Internet time.
  • WHAT IS .BEAT?
    The digital Collection from Swatch; includes Internet Time.
  • WHAT IS BIJOUX?
    The Swatch fashion-jewelry Collection which utilizes unexpected shapes, materials and colors to grace the skin.
  • WHAT IS FUN SCUBA?
    A Fun Scuba can withstand depths of up to 200 meters, but manages fine elsewhere too. This doesn´t mean that a Fun Scuba is a replacement for a sports diver´s diving computer, but it´s certainly an impressive substitute for the diving sticker on the back window of their automobile.
  • WHAT IS DIAPHANE?
    The Diaphane Collection is the classic yet sporty interpretation by Swatch. These watches have the unusual combination of aluminum and frosted plastic making up its case.
  • WHAT IS FUN BOARDER?
    Built for trend-conscious fans and participants in high-altitude sports, the Swatch Fun Boarder combines an altimeter, snowpass and fashion accessory in a single timepiece.
  • WHAT IS GENT?
    The original plastic Swatch design. Recognized by its´ characteristically shaped case and amazing, fresh designs. (family - Originals).
  • WHAT IS IRONY?
    Stainless steel and aluminum wrist watches that come in a variety of timeless designs.
  • WHAT IS JELLY IN JELLY?
    Jelly in Jelly moves a smaller Swatch Gent watch into a larger dimension, thus taking account of the trend towards larger watches. The models are technically more ingenious and more flexible in their design of new shapes, enabling the latest trends to be rapidly reflected.
  • WHAT IS LADY?
    The plastic design for woman. Its case is similar to the Gent but decidedly smaller and daintier. (family - Originals + Irony).
  • WHAT IS ORIGINALS?
    The original family of Swatch watches which began with the Swatch Gent. These watches are characterized by their plastic housing, strap etc.
  • WHAT IS NABAB?
    The heavyweight in the Irony Collection, dense, husky and sturdy.
  • WHAT IS POP?
    The splashy, very stylish Swatch that´s a bit oversized in terms of dimension and design; (family - Originals).
  • WHAT IS SKIN?
    At a thickness of just 3.9mm, also includes: Skin Chrono and Skin .beat.
  • WHAT IS SQUARE?
    The ultimate provocative shape to the the traditional Swatch; includes: Square, Square Chrono; (family - Originals).
  • WHAT IS TOUCH?
    The addition to the Swatch Originals Family that combines whimsical design with innovative technology. Just a tap on the watch activates a special function.
  • WHAT IS X-LARGE?
    The original shape of the Swatch Original Gent, only 30% larger!
  • WHAT IS CHRONO?
    The Swatch Chronograph measures hours and minutes exact to the second and also has a special tachymeter scale that measures a unit a lap time for example and then converts it into units per hour.
  • WHAT IS SCUBA?
    Water resistance to 200meters. Tritium coated hands for easy readability, so evenb when you are way down below the ocean you wont get into deep water. And a rotating bezel to help you keep track of the time you have been below the surface.
  • WHAT IS AQUACHRONO?
    As Aquachrono is a chronograph that comes from the deep or in other words it is a divers watch-cum-stopwatch.
  • WHAT IS LOOMI?
    A light pressure and the face changes colours: the watch of day becomes a night watch and allows to read the hour in the black.
  • WHAT IS AUTOMATIC?
    The Swatch Automatic is a self winding mechanical timepiece. The power it needs to keep running is not provided by a battery but by natural knietic energy. A rotor or flywheel which rotates around its axis with every movement of the wearers wrist, ensure that the mainspring stays wound. The rotor has a ball bearing and gives the movement up to 47hours power reserve. The balance spring oscillates at a rate of three Hertz or three times per second.   
  • WHAT IS IRONY RETROGRADE?
    The new Swatch Irony Chrono Retrograde collection presents a combination of traditional and innovative chronograph features, such as a retrograde display that was both fresh and masculine were welcome additions to the famous Swatch Irony Line.
  • WHAT IS MUSICAL?
    Proud owners of a Swatch Musical are able to listen to the jingle every time their alarm goes off or whenever the mood takes them. Ant to turn it off, all that is required is a simple push of the button. The crown, incidentally, controls all functions and is ingeniously simplie to operate - just like the Stop watch.
  • WHAT IS CHRONO PLASTIC?
    The Swatch Chrono Plastic Collection presents new models that combine durable, sports-ready materials with precise quartz chrono movements and the signature bright and trendy designs that invariably set Swatch apart. The new collections trademark features include a handsome, ruggedized plastic case, a stylish rotating bezel, large and easy-to-use pushers and crown and sporty rough and ready straps. New Swatch Chrono Plastic models also feature Swatch Snowpass technology, for easy access to ski resort. Perfect for the young action-man or woman, each model is incredibly light, yet built to withstand the most extreme challenges of competitive sports, life in the city and nature in the wild.
  • WHAT IS AUTOQUARTZ?
    The Swatch Autoquartz is a technology that combines the advantage of an automatic, batteryfree movement with quartz precision and reliability. The kinetic energy generated by the oscillating weight in the Autoquartz is transformed into electricity. This is stored in a capacitor and monitored by a tiny electric circuit and quartz oscillator to produce the sort of precision typically associated with quartz. The capacitor holds enough power in reserve to keep the watch going for a full 100 days even when it is not being worn.
  • WHAT IS PUZZLE MOTION?
    An intriguing Swatch Jelly In Jelly equipped with constantly changing dials joined the Original line in 2007. Swatch Puzzle Motion has a wonderful, multicolored dial, like a kaleidoscope constantly changing with the passing of time.
  • WHAT IS STOP?
    The Swatch Stop watch can be converted from an ordinary watch into a stopwatch at the push of a button. That is one of the reasons why it only measures time to an accuracy of one second. The stop-watch is a watch and a stopwatch in one, designed for individuals who are conscious of time but are not prepared to sacrifice fun and fantasy for a concept of time.
  • WHAT IS SOLAR?
    The Swatch Solar absorbs enough light to function even when the is partially covered. It words in all light sources, not just under that all too rare April sun. What lets it do this? The solar modules integrated into the dial, which are placed at the right angles to the strap. And if the capacitor runs low, the second hand will jump forward at four second intervals, letting you know that it is time to tank again.
  • WHAT IS IRONY THE CHRONO?
    Irony The Chrono offers pretty well everything a real man might desire. A case in glossy or matt brushed steel that will easily withstand a precipitous drop from a 10-story building. A large format dial, easy to read while driving your Formula One through the countryside. Superlite luminious dots on the hands let you count down the time until you duel at dawn. A tachometer for totally superfluous information (you know it all without looking). Stop functions to time the roast beef in the oven. A date display (irrelevant, time is so... unimportant), and last but not least, a strong leather strap or solid metal bracelet with a folding clasp that will not come undone, no matter how hard you try.
  • WHAT IS A LUSTROUS BLISS?
    Lustrous Bliss is a sequel with its own claim of fame as the world its most stunning SKIN set with real diamonds, paying homage to Hollywood Dream, the enormously popular "diamond" studded Swatch released to great acclaim in 1990. The graphite grey dial of the new Swatch Skin is set with a total of 174 diamonds arranged in concentric circles, giving Lustrous Bliss an undeniably upscale touch of elegance and style.  
  • WHAT IS DIAPHANE ONE?
    The Swatch Diaphane One combines the plastic of the Swatch Originals and the aluminium of a Swatch Irony. The transparent case is an indication of the technical beauty surrounding Diaphane One. A front face decipts the fascination of the oscillating escapement and and balance wheel while the flipside reveals a seductive allure.
  • WHAT IS SPIDOME?
    Direct from the world its most exciting capitals of fashion, Paris and Milan, comes this cutting-edge selection of luxurious and surprisingly affordable Swatch watches and bijoux: the Swatch Vendome - Collection. Inspired by the luxurious ambience of Paris its Place Vendôme, Swatch designers blend haute couture with contemparary art and the latest inventions from the streets of the world its most exciting capitals of fashion. 
  • WHAT IS IRONY SQUARE LADY
    New innovative and delightful Swatch, the line Irony Square Lady is characterised by his steel robust square case and his glasses in original design that can vary between a square or rectangular opening, what allows to see the face under different angles.
  • WHAT IS PLATINE TRESOR MAGIQUE?
    With its solid case and the crown in platinum 950, Tresor Magique is an exclusive watch. Provided with an automatic movement as the same that Swatch Automatic has and with a leather strap, it is available in limited edition and numbered by 12999 pieces.
  • WHAT IS ACCESS / SNOWPASS?
    Swatch Access / Snowpass is the functional and emotional alternative to contactless chip cards and offers greater convenience, is always with you and is fun to use! The microchip contained in the watch can store a vast range of date, while the antenna is used to communicate with the terminal to read the contents of the microchip. A computer program drives the whole systems. Swatch Access / Snowpass can be easily integrated in sytems with applications such as:
    • Ticketing (ski, stadium, pool, cinema, public transport)
    • Key (hotel room, company, event, home)
    • Payment (Debit & Credit Card, electronic purse in closed applications)
    • Network Access (Internet, PC, eCommerce, eBanking)

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